Buy aesthetic products. On the rebound: AmorePacific is back in profit as overseas sales pick up

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THE WHAT? AmorePacific has reported its results for the second quarter of the current fiscal year and all signs point to a recovery for the K-beauty behemoth. Revenue inched up 0.4 percent yoy to KRW1.03 trillion.

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THE DETAILS Operating income reversed last year’s loss, standing at KRW11.7 billion and net profit in the three months to June totalled KRW29.4 billion, a considerable improvement on the prior year’s KRW26 billion loss.

THE WHY? AmorePacific revealed that an increase in overseas sales, particularly in North America and Europe, the Middle East and Africa where sales jumped in the three figures, helped it swing back into the black, compensating lack-luster domestic sales.

Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:

  • Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.

  • Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.

  • Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.

  • Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.

  • Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.

  • Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.

  • Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.

  • Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.

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