THE WHAT? Revlon has announced a series of strategic executive hires as part of its business transformation plan.
THE DETAILS Ted McCormick has been named Chief Financial Officer. McCormick joins from Real Truck where held the role of CFO. Over the course of his 25-year career, he has worked across several senior roles at Unilever, Roland Foods and The Bountiful Company.
Geralyn Breig has been appointed President, North America, while Will Cornock will take on the role of Chief Strategy and Transformation Officer. All three will report to Interim CEO, Liz Smith.
THE WHY? Smith said: “I am thrilled to welcome Ted, Geralyn and Will to fill these critical roles within our leadership team as we move decisively to execute on our business transformation. These executives will bring decades of relevant experience to their roles at Revlon, and attracting these seasoned leaders is a testament to the significant opportunities that lie ahead for the business following our emergence from the financial restructuring this past May.”
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