THE WHAT? The eco-luxury beauty brand from France, La Bouche Rouge, has entered receivership.
THE DETAILS BCM has been appointed as the administrator to oversee the proceedings. Paris-based firm Asteren is set to represent the interests of the creditors. Despite the ongoing financial restructuring, the Tribunal de Commerce de Paris has indicated that the brand’s operations will persist without interruptions as they evaluate their financial obligations and consider the potential sale of assets.
THE WHY? The company’s financial turmoil arises primarily from liquidity issues. In an expansion bid, La Bouche Rouge secured an impressive 2.5 million euros in 2020, which included contributions from the French public investment bank BPI and various other stakeholders. This momentum was carried into the subsequent year when they raised another 10 million euros from investors, including Mirabaud Lifestyle Impact & Innovation and the Chalhoub Group. The capital was meant to facilitate their foray into lucrative markets such as China and the Middle East.
Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.
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Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.
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Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
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Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
