Buy aesthetic products. JLo Beauty launches at Macy’s

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THE WHAT? Jennifer Lopez’s beauty brand, JLo Beauty, has hit shelves at Macy’s. The skin and body care range will be available to buy at select stores as well as on the department store’s website and app.

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THE DETAILS “I’m so excited that JLo Beauty will be available at Macy’s,” said Jennifer Lopez, Founder of JLo Beauty. “JLo Beauty empowers women with transformative, clinically proven formulas that deliver an inner and outer glow at any age. Macy’s – with its wide and diverse reach – is an ideal partner for us in our quest to bring more people our high-performance skincare and body products, proving beauty has no expiration date.”

THE WHY? Nicolette Bosco, Vice president of Beauty at Macy’s, comments, “We are excited to launch JLo Beauty at Macy’s and bring Jennifer Lopez’s luxurious but accessible skin care to our customers. Jennifer is an icon and her brand continues to empower women to celebrate the skin they’re in, no matter their age. Adding Jennifer’s range of products for glowing skin strengthens our assortment in these categories and gives customers more ways to own their style.”

Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:

  • Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.

  • Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.

  • Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.

  • Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.

  • Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.

  • Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.

  • Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.

  • Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.

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