THE WHAT? Could India’s booming beauty market offer salvation to the struggling Body Shop? The Natura &Co-owned business is said to be planning to open some 50 stores across tier 3 And 4 cities across the country.
THE DETAILS Fashion Network reports that the ethical beauty retailer hopes to double its India business as socially conscious consumerism increasingly resonates with Indian shoppers.
THE WHY? Vishal Chaturvedi, Vice President for South Asia, told Fashion Network, “Our strategic focus includes expanding our presence in Tier 3 and Tier 4 cities with untapped potential. By opening at least 30 activist workshop stores (to recycle beauty product packaging) annually and adding more markets by 2026, we aim to be closer to our consumers, particularly in smaller towns and cities.”
Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.
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Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.
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Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
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Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
