Buy aesthetic products. Boots shoppers crown Prada Paradoxe as 2023’s Ultimate Beauty Product

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THE WHAT? Boots has announced the winners of its second annual Beauty Awards. Customers of the WBA-owned pharmacy chain cast some 151,000 votes for their favourite products across 13 categories, crowning Prada Paradoxe Eau de Parfum as Best of the Best.

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THE DETAILS Sol de Janeiro’s Bum Bum Cream scooped the Payday Treat award while La Roche Posay Anthelios UVMUNE 400 Invisible Fluid SPF50 was named the Skincare Savior for the second consecutive year.

THE WHY? Paul Niezawitowski, Beauty Director at Boots says, “It’s really interesting to see the variety of products our customers have chosen as their winners in this year’s Boots Beauty Awards. Customers voted in their thousands to secure Prada Paradoxe Eau de Parfum as ‘Best of the Best’, showing that everyday beauty luxuries remain an important treat for many. With over 500 beauty brands to choose from, Boots is proud to continue bringing the very best, award-worthy products to beauty lovers across the UK.”

Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:

  • Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.

  • Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.

  • Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.

  • Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.

  • Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.

  • Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.

  • Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.

  • Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.

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