THE WHAT? Colgate’s Bright Smiles, Bright Futures program has teamed with Hip Hop Public Health to release a song designed to teach key elements of oral health to children.
THE DETAILS Paste Time, as the tune has been dubbed, is performed by Doug E Fresh and features Dr Olajide Williams, Heaven and Dr Moinque Hedmann-Maxey, who performs part of the song in Spanish. The accompanying video features elementary school students
THE WHY? Dr. Gillian Barclay, Colgate’s Senior Vice President, Global Public Health & Scientific Affairs and Hip Hop Public Health Board Member, comments, “Our program promotes oral health and wellbeing for communities that have been underserved and marginalized, and much of our success stems from partnering with organizations that support and help advance our goals. Hip Hop Public Health’s mission and ability to build health equity in communities that are underserved through harnessing the power of music and culture makes it an excellent partner. We are confident that ‘Paste Time’ will reach — and more importantly positively impact — the children and families who stand to benefit most from its message.”
Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:
-
Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
-
Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.
-
Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
-
Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.
-
Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.
-
Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.
-
Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
-
Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
