THE WHAT? Cos Bar has taken over the location previously held by Shen Beauty in Brooklyn, planning to open its doors during the holiday season. The store will feature luxury beauty brands, signalling Cos Bar’s entry into Brooklyn and its second location in New York City, with its first being in downtown Manhattan since 2014.
THE DETAILS Shen Beauty, which closed suddenly in August, was an established presence in the Brooklyn beauty retail scene, known for pioneering clean beauty since its founding in 2010. However, the company has not commented on the closure or the upcoming opening of Cos Bar in its former location.
THE WHY? The replacement of Shen Beauty by Cos Bar is part of a broader movement of luxury retailers and wellness services setting up shop in Brooklyn, diversifying the borough’s retail landscape beyond its Manhattan-centric past. This includes recent openings by Chanel Beauty and others, reflecting Brooklyn’s growing appeal as a destination for high-end shopping and lifestyle brands.
Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.
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Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.
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Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
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Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
