THE WHAT? The Estée Lauder Companies (ELC) is opening an Atelier in Paris following a 40% increase in fragrance sales since 2019.
THE DETAILS Set to open by 2024, the Paris Atelier will focus on fragrance innovation. Positioned close to ELC’s partners and suppliers, it aims to facilitate faster product development and innovation. The facility will be managed by a specialised fragrance team, emphasising swift collaboration with external entities.
THE WHY? Stéphane de La Faverie, Executive Group President at ELC, believes the Atelier’s Paris location will offer greater access to resources and industry professionals. The goal is to bolster ELC’s position in the fragrance market and capitalise on its current growth trajectory.
Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:
-
Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
-
Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.
-
Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
-
Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.
-
Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.
-
Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.
-
Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
-
Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
