THE WHAT? Lush has announced a first-of-its-kind wholesale partnership with Ulta. The ethical cosmetics brand will sell a select range of its products via the US beauty retailer’s website.
THE DETAILS The move is part of a wider mission to expand in the US. The UK-based bath bomb brand is poised to open some 30 new bricks and mortar locations, as well as roll out its spa concept, WWD reports.
THE WHY? Carrie Harambasic, Head of Business Development, Lush North America, told WWD, “In the US, we have over 200 brick and mortar doors. We obviously want to expand, but we can’t possibly expand our reach much beyond that just by ourselves. That’s where Ulta comes in. We spent the past year thinking about collaborations and expanding our reach and we knew we couldn’t do it alone.”
Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.
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Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.
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Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
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Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.