THE WHAT? L’Oreal has announced the appointment of Denee Pearson to Global Brand President for its NYX Professional Makeup brand.
THE DETAILS Pearson joined L’Oreal as an intern in 2001 and has held worked across the French beauty behemoth’s luxury and mass-market businesses. She joined NYX Professional Makeup in 2019 as SVP of Global Brand Innovation and will succeed Yann Joffredo, whose LinkedIn has yet to be updated with his future plans.
THE WHY? Pearson is described as a dynamic leader and was instrumental in NYX’s revamped innovation strategy and landing some of the brand’s biggest partnerships with top Hollywood studios, including Warner Bros. Discovery’s Barbie The Movie.
Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:
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Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.
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Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.
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Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.
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Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.
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Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.
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Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.
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Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.
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Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.
