Buy aesthetic products. Puig’s U.S. Expansion: A Rockefeller Move

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THE WHAT?  Spanish fashion and beauty manufacturer, Puig, plans to relocate its U.S. offices. The new site is at 45 Rockefeller Plaza, providing double the office space they previously had.

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THE DETAILS?  Puig’s new space is on the 32nd floor of the building, overlooking Lee Lawrie’s “Atlas” sculpture. In 2022, Puig’s sales exceeded 3 billion euros, and the company secured a 10% share of the global prestige fragrance market.

THE WHY?  The decision to relocate reflects the company’s recent success and expected growth. Puig, who owns brands such as Carolina Herrera and Rabanne, is set to complete the move this winter.

Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:

  • Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.

  • Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.

  • Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.

  • Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.

  • Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.

  • Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.

  • Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.

  • Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.

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