Buy aesthetic products. Unilever Sells Dollar Shave Club

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THE WHAT?  Unilever is selling its subsidiary, Dollar Shave Club, to Nexus Capital Management LP, a U.S.-based private equity firm. Beyond razors, Dollar Shave Club has expanded its product line to include various men’s grooming items, including electric trimmers.

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THE DETAILS  Unilever’s decision to sell stems from its goal to focus more on its primary business sectors. Fabian Garcia of Unilever mentioned the brand’s solid customer base and believes Nexus Capital Management can further its growth. Michael Cohen of Nexus highlighted the brand’s direct-to-consumer model as a key acquisition factor and expressed plans to invest in the brand. Dollar Shave Club’s Interim Co-CEOs acknowledged the transition and expressed anticipation for the company’s next phase.

THE WHY? Unilever aims to streamline its business focus, and selling Dollar Shave Club is a part of that strategy. The acquisition by Nexus Capital Management is rooted in the brand’s strong market presence and potential for further growth. While the deal is set to be finalised this year, Unilever will retain a 35% stake in the company. Specific financial terms have not been disclosed.

Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:

  • Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.

  • Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.

  • Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.

  • Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.

  • Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.

  • Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.

  • Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.

  • Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.

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