THE WHAT? Maybelline New York has joined forces with the game Splash on Roblox, aiming to attract a new group of makeup enthusiasts within
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Buy aesthetic products. Did Kylie Jenner just tease her next launch?
THE WHAT? Kylie Jenner has set the internet alight with her Dolce & Gabbana TikTok diary, which appears to show her using an eyeliner
Buy aesthetic products. MAC names Danna Paola as Global Brand Ambassador
THE WHAT? MAC has named Danna Paola as its latest Global Brand Ambassador. The Estee Lauder Companies-owned brand said that the pop star’s make-up
Buy aesthetic products. LG H&H snaps up K-beauty’s Hince
THE WHAT? LG H&H has announced that it has agreed to acquire Vivawave for KRW42.5 billion. Vivawave’s make-up brand Hince is a millennial favourite,
Buy aesthetic products. Elf Beauty to restock as Jennifer Coolidge collab sells out
THE WHAT? Elf Beauty has announced a restock after a limited edition collab with White Lotus star Jennifer Coolidge sold out in hours. The