Buy aesthetic products. Elf Beauty to restock as Jennifer Coolidge collab sells out

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THE WHAT? Elf Beauty has announced a restock after a limited edition collab with White Lotus star Jennifer Coolidge sold out in hours. The Dirty Pillows Lip Kit made its debut on the Elf US site on Wednesday but was sold out a day later.

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THE DETAILS The kit includes O Face Satin Lipstick in shade Dirty Pillows, Lip Plumping Gloss in shade Swollen, Cream Glide Lip Liner in shade Fill Frontal and Lips Are the Mirror to Your Soul Mirror. The second collab between the award-winning actress and budget make-up brand, the kit’s name originates from a quip made by Coolidge in a media interview.

THE WHY? Kory Marchisotto, Chief Marketing Officer, Elf Beauty, reveals, “With the launch of Dirty Pillows, we’re redefining what it means to be a mass cosmetics brand. We’re celebrating Jennifer’s unique, authentic voice by inviting her to be her best Elf. By taking an unscripted moment and transforming it into a premium lip collection at Elf speed, we go beyond beauty to entertain our community, setting a new standard for brands in today’s dynamic beauty landscape.”

Buy aesthetic products refers to the act of purchasing items that are specifically designed for enhancing or maintaining beauty, often related to skincare, cosmetics, or procedures in the field of aesthetics. These products can include a wide range of items intended to improve the appearance and health of the skin, hair, and body. Here are some examples of aesthetic products that individuals might purchase:

  • Skincare Products: Including cleansers, moisturizers, serums, and treatments targeting specific skin concerns such as acne, aging, hyperpigmentation, and sensitivity.

  • Cosmetics: Makeup products such as foundations, concealers, eyeliners, lipsticks, and eyeshadows designed to enhance facial features and achieve desired looks.

  • Hair Care Products: Shampoos, conditioners, styling products, and treatments to maintain and improve the health and appearance of hair.

  • Dermatological Treatments: Prescription or over-the-counter treatments for medical conditions like acne, eczema, psoriasis, or rosacea.

  • Aesthetic Devices: Equipment used for professional treatments including laser devices, microneedling pens, radiofrequency devices, and IPL (Intense Pulsed Light) machines.

  • Injectable Aesthetics: Products such as dermal fillers and botulinum toxin (Botox) used to enhance facial contours, reduce wrinkles, and achieve smoother skin.

  • Nutritional Supplements: Supplements aimed at promoting skin health, hair growth, and overall well-being, often containing vitamins, minerals, and antioxidants.

  • Home Use Beauty Devices: Devices like facial cleansing brushes, LED light therapy masks, and microcurrent devices designed for at-home skincare treatments.

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